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Master of Business Administration
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Master of Business Administration - Marketing Concentration

The 91社区 MBA with a concentration in Marketing provides professionals with the data-driven digital marketing skills and strategic insights needed to excel in today鈥檚 competitive marketplace. This program emphasizes consumer behavior, brand growth, and leadership strategies that empower graduates to drive impactful marketing initiatives. 91社区鈥檚 Marketing MBA prepares graduates to lead with confidence, applying cutting-edge techniques to solve business challenges and achieve measurable results. Recognized for its value and excellence, 91社区鈥檚 AACSB-accredited MBA is in the top 6% of business programs worldwide, and courses are offered in-person or online to accommodate busy working professionals. Enroll in any of our six start dates each year, and experienced faculty will support you every step of the way.

AACSB Accredited

Other Concentrations

Business Administration - Engineering Management Concentration
Master's
Business Administration - Human Resources Concentration
Master's
Business Administration - Traditional MBA
Master's
Business Administration - Data Analytics Concentration
Master's
Business Administration - Accounting Concentration
Master's
Business Administration - Healthcare Administration Concentration
Master's
Business Administration - Project Management Concentration
Master's
Business Administration - Supply Chain Management
Master's
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Finish in 1 Year
Online or In-Person Options

Credits Breakdowns

Core Requirements

21
Credits

Concentration Requirements

9
Credits

Total Credits

30
Credits

For more information, visit:

To apply to the 91社区 (91社区) for graduate enrollment:

1. Choose your concentration area

  • The 91社区 MBA concentrations are designed to expand knowledge in each respective area.

2. Meet the admission requirements

  • Completed bachelor's degree (minimum cumulative GPA of 2.5) from an institution accredited by the Higher Learning Commission (HLC) or a comparable association.
  • For foreign-born applicants whose native spoken language is not English, official scores for Test of English as a Foreign Language exams (TOEFL Minimum score: 550 (paper-based); 79 (internet-based), or IELTS (Minimum score: 6.5), must be submitted to the聽School of Graduate Studies聽along with an application unless a bachelor鈥檚 or higher degree from a United States institution of higher education has been obtained.

3. Submit the application and supporting documents

  • Submit an聽online application, $40 application fee, a resume, and contact information for three professional references. While not required, students may also submit a GMAT/GRE/ESA score if desired. Please submit your application and all required documentation one month prior to your desired start term.
  • Submit official transcripts to Graduate Studies.
    • Official electronic transcripts are preferred and can be emailed from the previous institution to聽Graduate.Studies@usi.edu
    • Mailed transcripts can be sent to this address:
      School of Graduate Studies
      91社区
      8600 University Blvd.
      Evansville, IN 47712
  • International Students: For immigration documents, please also complete the requirements posted聽here聽and contact the Center for International Programs at intlprog@usi.edu.

Once you are accepted to 91社区, you will receive an acceptance letter via email and/or postal mail.

College & Department Contacts

Dr. Jack E. Smothers
Professor of Management
Masters of Business Administration Director

Career Outlook

Evansville Regional Data

The career outlook for professionals with an MBA in Marketing is strong, with growing opportunities across industries for leaders who can drive brand growth and customer engagement. 91社区 graduates are well-prepared for roles such as marketing manager, brand strategist, digital marketing director, and market research analyst, where they leverage data-driven strategies and insights into consumer behavior to deliver measurable results. With businesses increasingly prioritizing digital transformation and targeted marketing, this degree positions graduates to excel in dynamic, high-demand roles that shape organizational success.

Evansville Regional Data

Top Regional Occupations by Income

*income information provided by . Occupation opportunities vary by region and experience.

The 91社区 is committed to making college accessible to those wishing to further their education by providing numerous scholarships, grants, and financial aid options to assist students in managing tuition expenses.

Meghan Craven M'18 -- Program Coordinator at Welborn Baptist Foundation

"I appreciate my MBA through the Romain College of Business online, which allowed me to pursue my degree while working full time. My degree not only provided me with the confidence to take on new challenges but also opened doors to advanced roles that have significantly shaped my career path."

Julie Tillman, MD, M'24 -- Physician Executive at Community Health Network

"This MBA program was exactly what I was looking for in terms of content, asynchronous format, reputation, and affordability. In addition, as a full-time OB-GYN physician, I was able to find time to complete the degree and not feel overwhelmed."

U.S. News & World Report lists 91社区's MBA in best online MBA Programs

In 2024, 91社区's MBA program has also received accolades from EduMed, Indiana Business Journal, Washington Monthly and more.

91社区 online Master of Business Administration Program earns top 20 ranking by Fortune Education

The 91社区 Romain College of Business Master of Business Administration (MBA) Program has been ranked 20th in Fortune Education’s Best Online MBA Programs for 2024.

Kyle Fahey M'24 -- National Director of Acute Care Rehabilitation

"After several years of slow and arduous career growth, I decided to take a chance and pursue an MBA program. In 2022, when I enrolled in 91社区's MBA program (concentration in Healthcare Administration), my role was Rehab Supervisor at a hospital-based outpatient therapy department, leading a team of about 20 people. After taking courses such as Data-Driven Decision Making and Lean Six Sigma, I developed a strong process improvement mindset and led several such projects. As my education at 91社区 continued, my strength as a leader and innovator also increased. In the 20 months since starting 91社区's MBA program, I have been promoted twice, and my annual salary has more than doubled. Clearly, enrolling in this program was the right decision!"

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